Earn Money Through Digital marketing!!!

Digital marketing when broken down means marketing through digital means. Digital means include social media, emails, mobile apps, websites and search engines. 

Digital marketing is used by companies to endorse their goods, services and brands.

Digital marketing can be done through 5 means:

• Search engine optimization

Search engine optimization or SEO means using certain key words in the content produced to optimise it for search results. Thus, whenever the key words used will be typed on Google by someone, the content relating to the particular brand will appear before them.

• Social media marketing

Social media marketing is widely used by brands nowadays. Social media platforms include Facebook, WhatsApp and Instagram. Share your blog posts to social media. Social media platforms like Facebook and Instagram provide a much wider reach as compared to websites. Also the number of followers is much more on social media than on websites.

• Email marketing

Sending emails to your targeted public is one of the best ways of digital marketing. It provides them with a one to one interaction and they can even reply to you in case of any queries. Email marketing is increasingly becoming popular as everyone opens their email at least once a day

• Content marketing

Content marketing refers to creating content related to your brand to create awareness about the goods and services you offer. When people come to your website and check out the variety of goods provided by you, they are tempted to try those products. This helps in increasing the sales.

• Pay per click marketing

Pay per click marketing helps the companies in earning whenever someone clicks on the links created by them. This helps in increasing their revenue through pay per clicks.

5 D's of digital marketing

The 5 D's of digital marketing include digital devices, digital media, digital technology, digital platforms and digital data.

How to do digital marketing?

Digital marketing can be started by creating an online presence. It is important to know the latest trends so that you can keep up with them. Use your creativity to increase your digital presence. Create a winning resume. Go out there and start marketing.

Digital marketing as a career?

Digital marketing is rapidly growing as a career option. As and when the competition is increasing between brands, they require qualified people to do digital marketing for their brands. Thus, if you want to do digital marketing, you need to have people skills.

there are a lot of companies which are paying huge chunks of money for digital marketing of their brands provided you have the experience and expertise for the job.

A digital marketer's job involves creating brand awareness and lead generation through all digital platforms possible. These channels may be free or paid, that is on company's disposal.